Oh look.
What have we done

// Portfolio

aka stuff we had fun doing

every day is bring your dog to work day at Vanilla Abstract

Visual Communication

// Graphic Design // Corporate Identity // Animation // Video // Creative Direction //


City scene depicting tech adoption, sustainability and urbanisation to illustrate Dow’s Corporate Vision, “To be the most Innovative, Customer-Centric, Inclusive and Sustainable Materials Science company”.

Used in corporate deck and wall mural.

// Dow Asia Pacific

Packaging Design

Artwork to show varied uses for new sustainable plastic material. 

Produced for Japan trade show.

// Dow

User Interface graphics

Avatar, illustrations and icons for mobile app.



// Editing // Writing // Sub-Editing // Proofreading // Art Direction // Design // Photography // Prepress //

Magazines + Newsletters

// Glajz
// Luxury
// Hong Kong Tatler
// Singapore Tatler
// Art Basel x Hong Kong Tatler
// Solitaire
// Siegwerk
// Fancl


A boxed coffee table book with a set of postcards, for high jewellery brand MUZO.

Art direction for jewellery shoot, copywriting, design and pre-production.

//Β Argyle Pink Diamonds x MUZO

Web / UI/UX

// Singapore Tourism Board
// Aphasia SG


Design + Build

//Β Singapore Tourism Board
//Β Aphasia SG
//Β Woofr

Digital Marketing

Social Media Management
+ Marketing

Content creation to amplify branding and marketing messaging. Live event coverage with videography and photography.Β 

Managing KOL campaigns.

Community management, including contest management and engaging with others’ posts.Β 

Messaging recommendations including service recovery, crisis communication and social listening.Β 

Facebook/Instagram/LinkedIn advertising, feeding into marketing funnel.Β 

Instagram Grid Planning

Magazine-style treatment of Instagram profile page. Use of carousel posts drawn from the print magazine’s pages, to highlight content in the new sections.

// Prestige social media campaign for revamp issue

Customer Journey Mapping

Full marketing funnel mapping, from lead generation and creating customer touchpoints and conversion points.

Content Marketing

Populating relevant channels with engaging, quality content for brand messaging and conversion

some of our clients