Oh look.
What have we done
// Portfolio
aka stuff we had fun doing
Visual Communication
// Graphic Design // Corporate Identity // Animation // Video // Creative Direction //
Illustration
City scene depicting tech adoption, sustainability and urbanisation to illustrate Dow’s Corporate Vision, “To be the most Innovative, Customer-Centric, Inclusive and Sustainable Materials Science company”.
Used in corporate deck and wall mural.
// Dow Asia Pacific
Packaging Design
Artwork to show varied uses for new sustainable plastic material.
Produced for Japan trade show.
// Dow
User Interface graphics
Avatar, illustrations and icons for mobile app.
//Β MISS Q
Editorial
// Editing // Writing // Sub-Editing // Proofreading // Art Direction // Design // Photography // Prepress //
Magazines + Newsletters
// Glajz
// Luxury
// Hong Kong Tatler
// Singapore Tatler
// Art Basel x Hong Kong Tatler
// Solitaire
// Siegwerk
// Fancl
Books
A boxed coffee table book with a set of postcards, for high jewellery brand MUZO.
Art direction for jewellery shoot, copywriting, design and pre-production.
//Β Argyle Pink Diamonds x MUZO
Web / UI/UX
// Singapore Tourism Board
// Aphasia SG
// Woofr
WEB DEV / UI/UX
Design + Build
//Β Singapore Tourism Board
//Β Aphasia SG
//Β Woofr
Digital Marketing
Social Media Management
+ Marketing
Content creation to amplify branding and marketing messaging. Live event coverage with videography and photography.Β
Managing KOL campaigns.
Community management, including contest management and engaging with others’ posts.Β
Messaging recommendations including service recovery, crisis communication and social listening.Β
Facebook/Instagram/LinkedIn advertising, feeding into marketing funnel.Β
Instagram Grid Planning
Magazine-style treatment of Instagram profile page. Use of carousel posts drawn from the print magazine’s pages, to highlight content in the new sections.
// Prestige social media campaign for revamp issue
Customer Journey Mapping
Full marketing funnel mapping, from lead generation and creating customer touchpoints and conversion points.
Content Marketing
Populating relevant channels with engaging, quality content for brand messaging and conversion